Home » Sandakan holds untapped potential for community-based tourism
English

Sandakan holds untapped potential for community-based tourism

Joniston (left) emphasising the potential for community-based tourism development in Sandakan to Vivian and Teo while Julinus looks on.

KOTA KINABALU: Sandakan has immense potential to harness the strength of its local communities to create sustainable tourism opportunities, said Sabah Tourism Board Chairman (STB) Datuk Joniston Bangkuai.

During a meeting with Sandakan Member of Parliament Vivian Wong and Sandakan Tourism Association President Teo Chee Kim at the STB office, Joniston highlighted the importance of empowering village folks and diversifying tourism offerings beyond nature and wildlife tourism.

The meeting on July 18, attended by STB Deputy Chief Executive Officer Julinus Jimit, provided an opportunity for Vivian to seek advice from Joniston, who is also State Assistant Tourism, Culture, and Environment Minister, on attracting more tourists to Sandakan. 

Vivian also highlighted Pulau Tanjung Aru as a potential island to be transformed into a new attraction and briefed the Assistant Minister on initiatives she has undertaken to help empower the islanders.

Joniston emphasised the potential for community-based tourism development in Sandakan, stressing Pulau Tanjung Aru, with its pristine beaches and close proximity to historical sites, could serve as a pilot project for community-based tourism in the district.

He said this initiative would diversify the region’s tourism products and offer visitors a wider range of experiences.He further amplified the importance of the STB’s involvement in initiating engagement between successful community-based tourism operators and the kampung folks of Sandakan.

“Community-based tourism has proven to be a successful model in Sabah and various parts of the world for promoting rural areas, empowering local communities and preserving cultural heritage while offering unique experiences to tourists.

“STB plays a crucial role in connecting the dots and facilitating partnerships.By fostering collaboration and knowledge-sharing, we can create a supportive environment for developing community- based tourism ventures in Sandakan,” he said.

— ENDS

About the author

Elle AB

Add Comment

Click here to post a comment